Microschool Marketing
Pilot Program
We are seeking 3 distinct microschools for a free six-month marketing pilot program to help us develop our systems.
After those first 3, we will continue accepting a few microschools from our waitlist each month, at a discounted rate.
We'll be reaching out to microschools in the order they sign up for the program (form below)
Purpose of the program:
Help your microschool grow through targeted marketing
Develop microschool-specific marketing strategies through experimentation
Share successful tactics with the broader microschool community
Create a low-cost resource for all microschools based on findings
What you'll receive (at no cost):
Full SEO optimization to improve Google Maps and search rankings
Google Ads and Meta Ads (Facebook/Instagram) campaigns
Custom landing pages designed for conversion
Promotional video creation (including script writing and editing)
Email automation setup for prospect follow-up
Comprehensive data tracking and reporting
What you need to provide:
Permission to share website metrics and ad performance publicly
Participation in an initial discovery call
Photos and videos of your school (ideally with student media releases)
Parent reviews and testimonials (Google Maps, written, and video if possible)
Approximately one hour per month for coordination
Patience for 1-2 months before seeing meaningful results
Ideally: Ad budget of at least $200-300/month (more is better for faster learning)
The program follows a structured roadmap focused on establishing online presence, building credibility, and implementing effective outreach strategies. All insights will be shared via YouTube and blog posts to benefit the entire microschool movement.
If you’re interested please fill out the form below.
If you have any questions, or additional details you'd like to share, please contact TJ at [email protected]
Link to the presentation: Microschool Marketing Pilot Program
